Associate - Digital Analytics
LS Digital ( 06/2022 - Present )

Role:-
- Implementing event tags, triggers,

and maintaining a GTM container to

track user behavior, utility and

enhancing engagement & conversion.

-Debugging events and providing solutions for GTM issues, ensuring smooth tracking and accurate data.

-Handling data tracking for two ecommerce websites, leveraging analytics tools to monitor customer behavior, trends, and campaign effectiveness.

-Worked closely with stakeholders to identify potential areas of improvement, and develop recommendations for increased online optimization.